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Premiere Issue - INFOACTIVE
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Topic 404 Premiere Issue - INFOACTIVE
visionary cyberculture zone 1:43 AM Aug 5, 1994
(at peg.UUCP)
From: <peg!visionary>
Date: Tue, 2 Aug 1994 13:41:36 -0700
Subject: INFOACTIVE Premiere Issue: NII, Nonprofit Rates, Resources, etc.
Reply-To: rre-maintainers@weber.ucsd.edu
From: Center for Media Education <cme@access.digex.net>
To: Multiple recipients of list <telecomreg@relay.adp.wisc.edu>
The Center for Media Education (CME) will begin placing on the Internet
excerpts from its new bulletin, _InfoActive: The Telecommunications
Monthly for Nonprofits_. Excerpts from the premiere double issue
(April/May 1994) appear below. Subscription information appears at the
bottom of this post.
INFOACTIVE: THE TELECOMMUNICATIONS MONTHLY FOR NONPROFITS
April/May 1994 Table of Contents
(Stories marked with a "*" are included in this electronic post.)
The Information Superhighway: A New Road for Nonprofits 1 *
The Internet Connection 1
Logging on the Internet 2
Getting the Message Out 4
To Learn More 5
Clinton's National Information Infrastructure Initiative 6 *
Representatives to the U.S. Advisory Council on the NII 6 *
Washington Update 7
Keeping an Open Platform 7
The White House 7
Congress: Senate 7
Congress: House of Representatives 8
Tolls on the Superhighway: The Battle Over Nonprofit Rates: 9 *
Resources on Telecommunications Issues 11 *
Grants Page 12
Cellular Foundation to Give Grants to Nonprofits 12
$100 Million NII Grant Program for Nonprofits 12
Nonprofits Launch the Telecommunications Policy Roundtable 13 *
The Roundtable Public Interest Principles 13 *
About the Center for Media Education 14 *
-----
THE INFORMATION SUPERHIGHWAY: A NEW ROAD FOR NONPROFITS
We in the nonprofit community have been hearing a lot lately about
the "information superhighway," a term that has burst into the public
consciousness, having been plastered across newspaper headlines and the
covers of the nation's major magazines. Even comedians are having a
heyday with these new buzz words: "This show is like an information
highway," quipped David Letterman recently, "without the information."
The superhighway is expected to usher in a revolution in
communications more profound than that brought about by the printing
press. A web of high-speed networks delivering multimedia messages--
mixing voice, video, and data--will dominate the American landscape. The
ability to access interactive communications networks will define
whether an individual--or a community--will be able to fully participate
in our society. Information will become the new global currency in the
21st-century economy.
Many nonprofits now realize that these changes could either sweep
them along or sweep them away. Currently, most groups are struggling to
navigate the maze of information, technospeak, and hype and trying to
figure out what they should be doing.
Nonprofits in a 500-Channel World
Because the telecommunications system will become the central
nervous system for the entire society, it will fundamentally alter
everything nonprofits do: soliciting volunteers, educating the public,
distributing publications and other information, creating coalitions,
and raising money. Members, the press, and the public will be reached
not by newsletters but through electronic mail, interactive bulletin
boards, and on-line databases.
Many groups are already using computer networks, video, and other
new technologies in their work. But if nonprofits are to make the
successful transition to the emerging media environment, they will need
to educate themselves about the technological changes underway and then
develop long-range plans for taking full advantage of them. This will
require a shift in how many organizations define their missions. In
addition to being users of these technologies, nonprofits will become
information providers. Leaders and staff members will need a new set of
tools and skills to function in this new era. Those nonprofits that
fail to adapt may not survive.
The nonprofit sector has a crucial role to play in seeing that the
power of these technologies is harnessed to address some of our
society's most glaring problems. Nonprofits must advance a broader
vision of this new information system and help design and implement a
wide range of services that will not be created by market forces alone.
Innovative new alliances will need to be forged--with business, with
government, and with others in the nonprofit world.
The active involvement of nonprofits could bring about a flowering
of new services: state and local versions of C-SPAN, covering local
government and tracking consumer and environmental issues; on-line job
retraining networks; various forms of telemedicine, providing rural
health clinics and other medical organizations with access to
professional resources from across the country; adult education classes
bringing courses to those who would not otherwise have access to them;
cultural programming sponsored by museums and theater groups; and
interactive TV channels serving the needs of senior citizens and
children.
Making the Vision a Reality
But whether the promise of these powerful technologies is fully
realized will depend on the policies that shape the information
superhighway. The policy process is already moving forward swiftly--at
the White House, in Congress, and in government agencies at both the
federal and state levels.
It is vitally important for nonprofits to become involved in the
policy debate. We need to act in our self-interest to ensure that we
are able to fully participate in the next telecommunications system.
And we must act in the public interest to see that the policies which
are developed will truly enrich our society at large and not just
benefit the communications conglomerates. These companies have been
centrally involved in the formulation of new policies, pressing forward
a new telecommunications system that emphasizes commercial applications
above all. So far, nonprofits have played only a marginal role.
This could mean that the new system will have little room for
nonprofits. Effectively shut out of the new telecommunications web,
nonprofits could find it more and more difficult to make our voices
heard, fulfill our missions, and reach out to our potential members and
funders.
Will the New Media System Serve the Public Interest?
Nonprofits must also be leaders in calling for a system that is
equitable, diverse, and affordable for all Americans. We must raise
the national debate beyond the narrow concerns of competing industries
to the broader issues facing our democracy and our society at large.
We must address a number of critical policy issues. High fees
for even basic new services could put the superhighway out of reach
for many Americans. Some citizens--the poor, minorities, the elderly--
could be bypassed because they would not be the most attractive
demographic groups. The result could be a growing disparity between
the technologically affluent and the technologically disenfranchised.
The intrusion of powerful interactive technologies raises troubling
new questions about protecting our individual privacy. And the future
of essential institutions such as libraries and schools will depend
on how effectively they are integrated into the new information
infrastructure.
Fortunately, a growing sense of urgency is catalyzing a new
movement within the nonprofit community. New alliances have formed,
such as the Telecommunications Policy Roundtable, a coalition of
nonprofits launched last fall to promote a public interest vision for
the National Information Infrastructure. The roundtable is working to
inform nonprofits about the key issues and to ensure greater
participation of the nonprofit sector in the development of the new
telecommunications system. And a number of foundations have recently
begun to support activities in communications policy which are
designed to encourage the nonprofit sector to make a successful
transition into the Information Age.
_InfoActive_
In order to help nonprofits deal with the difficult and often
complex questions involving the information infrastructure, the Center
for Media Education has launched its "Nonprofits and the Information
Superhighway" project. The goal of InfoActive, this new bulletin, is
to keep nonprofits informed about the sweeping telecommunications
changes now underway. InfoActive will provide essential information,
free of hype and jargon, on
* the latest technologies and how nonprofits are using them
* key telecommunications choices facing nonprofits
* promising funding opportunities
In addition to furnishing such nuts-and-bolts information,
InfoActive will also provide a unique overview of policy developments
of vital significance to the nonprofit community. InfoActive will
monitor and analyze policy making in Congress, at the White House, and
at government agencies such as the Federal Communications Commission
and the Commerce Department.
For example, in this issue you will find an article which
examines the current campaign to secure nonprofit rates for the
superhighway; information on new grants programs for communications-
related projects; advice on using the Internet; and an update on
policy developments. In upcoming issues, InfoActive will report on
whether the country's leading media companies, now in a frenzied rush
to build fiber optic networks, are working with nonprofits; how
computer networks are helping nonprofits at the community level; and
who the most powerful communications policy makers are in Washington.
InfoActive will be published 10 times a year by the Center for
Media Education. Major support for InfoActive and the Information
Superhighway project has been generously provided by the Pew
Charitable Trusts.
-----
CLINTON'S NATIONAL INFORMATION INFRASTRUCTURE INITIATIVE
HOW NONPROFITS CAN GET INVOLVED
As part of its wide-ranging National Information Infrastructure
(NII) initiative, in September the Clinton administration announced the
creation of a high-level cabinet policy group, the Information
Infrastructure Task Force (IITF), which may have a major effect on the
role nonprofits play in the information superhighway. The task force's
mission is to formulate and implement "forward-looking
telecommunications and information policies that will accelerate the
development of the NII."
IITF recommendations will have an impact on issues that directly
concern the nonprofit community: How much will nonprofits pay for
communications? How easy it will be for them to be connected to the NII?
How soon they will be connected? How can the NII promote education,
health care, social service delivery, public information, and other
goals of nonprofits.
The IITF, chaired by Secretary of Commerce Ron Brown, consists of
approximately 45 government officials from the White House and key
cabinet agencies. It works with a 27-member citizen advisory council.
Appointed in January 1994 to serve for two years, the council includes
representatives from the nonprofit community (see sidebar). It is
charged with advising Secretary Brown on a national strategy for
developing the NII. The co-chairs are Delano Lewis, President of
National Public Radio, and Edward McCracken, President of Silicon
Graphics.
Some nonprofits are already working to see that the IITF addresses
their needs. Organizations will be able to get involved by briefing
advisory council members and government officials on the task force and
by testifying at public meetings. Nonprofits should also focus attention
on the National Telecommunications and Information Administration
(NTIA). This division of the Commerce Department is the chief federal
agency working on telecommunications policy related to the NII.
To communicate with the IITF and the advisory council and to
receive meeting schedules and other information, contact Ms. Yvette
Barrett, NTIA, U.S. Department of Commerce, Washington, D.C. 20230.
(202) 482-1835, Fax: (202) 482-1635. NII documents can also be obtained
by sending an E-mail message to nii@ntia.doc.gov. And the NTIA has
recently made its documents and press releases available on a computer
bulletin board that can be reached at (202) 482-1199.
Nonprofits can also make their views known by participating in a
series of public hearings, NTIA is holding this year on how the NII can
provide universal service. The first session took place in December in
Albuquerque, New Mexico. Witnesses represented local government,
business, educational institutions, and nonprofits. Additional hearings
are being scheduled. For more information about the hearings and how
your organization can be represented, contact Joanne Anderson of the
NTIA at (202) 482-1880.
NONPROFIT AND GOVERNMENT REPRESENTATIVES TO THE UNITED STATES ADVISORY
COUNCIL ON THE NATIONAL INFORMATION INFRASTRUCTURE
Mr. Delano E. Lewis, Co-Chair
President and Chief Executive Officer
National Public Radio
Mr. Morton Bahr
President
Communications Workers of America, AFL-CIO
Dr. Toni Carbo Bearman
Dean and Professor
School of Library and Information Science
University of Pittsburgh
Ms. Bonnie L. Bracey
Teacher
Ashlawn Elementary School
Arlington County Public Schools
Hnorable Carol Fukunaga
Senator
State of Hawaii
Ms. Susan Herman
General Manager
Department of Telecommunications
City of Los Angeles
Mr. Robert E. Kahn
President
Corporation of National Research Initiatives
Ms. Deborah Kaplan
Vice President
World Institute on Disability
Mr. Mitchell Kapor
Chairman
Electronic Frontier Foundation, Inc.
Ms. Jane Smith Patterson
Advisor to the Governor of North Carolina
for Policy, Budget, and Technology
Ms. Joan H. Smith
Chair
Oregon Public Utility Commission
------
TOLLS ON THE SUPERHIGHWAY: THE BATTLE OVER NONPROFIT RATES
For over forty years, nonprofits have relied on special lower cost
second- and third-class mail rates for fundraising, membership
development, and education. But nonprofits have had to battle hard to
preserve these rates in the face of repeated attacks from Congress and
the U.S. Postal Service. Now a new struggle is underway will determine
whether nonprofits will have affordable access to the electronic
information systems of the 21st century.
Setting Nonprofit Rates Today for Tomorrow's Highway
In the future, the information superhighway will be much more
important to nonprofits than the mail is now. Without affordable access
to the emerging telecommunications system, nonprofits will find it more
and more difficult to communicate, raise funds, and--ultimately--survive.
Such affordable access will be impossible unless policy makers can be
convinced that nonprofit rates must be guaranteed for the developing
information infrastructure.
While the superhighway is still years away from completion, the
policies that will shape it are being decided in Washington right now.
Thus far policy makers have been reluctant to support nonprofit rates
for the superhighway. They cite telecommunications industry predictions
that the new networks will be so inexpensive to use that nonprofits
won't need special discounts. However, current trends make such
inexpensive access more and more unlikely.
A high-capacity, seamless, fully interactive network may never
fully materialize. At the very least, it will take decades to deploy
such an advanced network throughout the country. For the foreseeable
future, we are likely to see a hodgepodge of different systems. Some
communities will be served by fully switched digital networks; others
will have cable TV systems offering between 100 and 500 channels. And
some communities will depend on direct broadcast satellites or other
forms of wireless delivery. Rather than a modern superhighway, the
communications system will more closely resemble a patchwork of private
toll roads for some time to come.
Space on many of these networks will probably be limited. Even on
new 500-channel systems, the vast majority of channels will be allocated
to pay-per-view movies and other entertainment programming. Nonprofits
may have to outbid shopping networks, MTV, and other commercial services
for the remaining channels. Unless channels are reserved for nonprofits,
these organizations could be shut out entirely.
The battle for nonprofit rates is now being waged on two separate
fronts at the Federal Communications Commission.
Cable TV Systems
Congress had hoped that cable television would provide space for
nonprofit programmers when it passed the 1984 Cable Act. The law
included a provision called "leased access" that required most cable
companies to set aside a portion of their channels for leasing to
outside programmers. The rationale for the provision was that it would
assure a wider diversity of information sources and would prevent cable
companies from controlling access to 100 percent of their channels.
(Leased access is separate from public access, which is required by a
number of cities as part of the franchise agreement.)
While Congress had expected the nonprofit sector to benefit from
leased access, cable operators set fees so high that few nonprofits
could afford them. In fact, the industry created so many barriers to
leased access that few programmers--nonprofit or for-profit--were able to
utilize it.
When Congress reregulated the cable industry, it ordered the FCC
to design rules to make leased access work. In late 1992, the Center
for Media Education--along with the U.S. Catholic Conference, the
National League of Cities, the U.S. Conference of Mayors, and several
other nonprofits--filed comments with the FCC, arguing for the
establishment of preferential nonprofit rates for leasing cable
channels. The groups also asked the FCC to require that a portion of
leased channel capacity be held in reserve for the next three years in
order to give nonprofits time to develop programming. This is
particularly important now that cable companies are rapidly upgrading
their systems to provide customers with more sophisticated interactive
features offering bulletin boards, databases, and other information
services. In May 1993 the FCC rejected the request, but the Commission
is now reconsidering its decision.
Telephone Networks: Video Dialtone
In 1992 the FCC established a new policy called "video dialtone."
It allows telephone companies to deliver video programming and
information services--movies, pay-per-view-sports, video shopping,
databases--in the same areas where they provide local phone service.
Nonprofit groups--including public television and the Center for Media
Education--urged the FCC to set up preferential nonprofit rates for these
video dialtone systems. This request was rejected, but the FCC has
agreed to reconsider this ruling as well.
Nonprofits' Prospects Improve
Although nonprofits are still fighting an uphill struggle to win
preferential rates on cable systems and telephone networks, several
recent events have improved their prospects. The new FCC chairman, Reed
Hundt (who was appointed by President Clinton), appears to be more
sympathetic to the nonprofit sector than his predecessors. The Clinton
administration will be appointing two more commissioners, further
raising hopes for an FCC that could be more amenable to the needs of
nonprofits.
Recently, Rep. Ed Markey (D-MA), Chairman of the House
Subcommittee on Telecommunications, and Senator Daniel Inouye (D-HI),
Chairman of the Senate Subcommittee on Communications, wrote to the new
FCC chairman in support of special rates for nonprofits on cable TV
systems.
The Clinton administration's call for linking schools,
libraries, and hospitals to the information infrastructure may also
reflect an openness to support broader policies on behalf of the
nonprofit community. There are also bills in Congress that, if passed,
could create preferential nonprofit rates. (See "Washington Update.")
What Nonprofits Can Do
Nonprofits could become significant programmers and information
providers, but only if they first win the battle for nonprofit rates.
Nonprofits must make their opinions known to the public, Congress, and
the FCC.
The next year provides a critical "window of necessity" for the
nonprofit community to act collectively in order to ensure they are not
bypassed by the new communications system. Nonprofits should consider
the following steps:
% sending a letter to the FCC asking for nonprofit rates
% scheduling a meeting with FCC commissioners or senior staff
% sending letters or meeting with the administration's White House
Information Infrastructure Task Force
% Advocating on behalf of legislative proposals involving
nonprofits and the superhighway
For a Nonprofit Rate Action Kit, contact Anthony Wright at the
Center for Media Education.
------
NONPROFITS LAUNCH THE TELECOMMUNICATIONS POLICY ROUNDTABLE
The Telecommunications Policy Roundtable is a new national
coalition dedicated to applying public interest principles to the design
and construction of the information superhighway. Launched by 60
nonprofit groups in October 1993, the roundtable has steadily increased
in size, activity, and visibility. By March 1994 it had over 90 members,
including a diverse group of consumer, labor, educational, civil rights,
arts, social service, and community organizations from across the
country.
The roundtable was formed to foster a public interest vision for
the coming information infrastructure. This was needed to balance the
much-hyped commercial models being presented by the communications
industries. Recognizing that new technologies will transform everything
from work to education to government to culture, the roundtable
articulated several key principles for ensuring that these technologies
will enhance the lives of every American.
The roundtable principles (see sidebar) have been endorsed by such
groups as the American Library Association, America's Public Television
Stations, Computer Professionals for Social Responsibility, the
Consortium for Citizens with Disabilities, the Consumer Federation of
America, and the National Coalition on Black Voter Participation. Such
widespread support for a public interest agenda for telecommunications
is unprecedented. The principles have been widely disseminated by
members of the roundtable and through the national media.
The roundtable meets on the first Tuesday of every month in
Washington, D.C. Officials from the White House and Congress regularly
brief the group. Speakers have included Larry Irving, Assistant
Secretary of Commerce (who is leading the Administration's
communications policy-making effort), and Gerry Waldron, Senior Counsel
of the House Telecommunications Subcommittee. In addition to regular
updates on policy developments, the roundtable has organized a number of
special meetings on new technologies, universal service, and common
carriage. Activities of the roundtable led to the administration's
decision to hold a public interest "summit" on media policy issues on
March 29.
An Internet discussion list has recently been formed for anybody
interested in the roundtable and its work. To participate, send a note
saying "subscribe roundtable" to listproc@cni.org.
To learn more about the roundtable and to request a complete copy
of the TPR Principles, contact Emily Littleton at the Center for Media
Education.
THE ROUNDTABLE PUBLIC INTEREST PRINCIPLES
A SUMMARY
1. Universal Access--All people should have affordable access to the
information infrastructure.
2. Freedom to Communicate--The information infrastructure should enable
all people to effectively exercise their fundamental right to
communicate.
3. Vital Civic Sector--The information infrastructure must have a vital
civic sector at its core.
4. Diverse and Competitive Marketplace--The information infrastructure
should ensure competition among ideas and information providers.
5. Equitable Workplace--New technologies should be used to enhance the
quality of work and to promote equity in the workplace.
6. Privacy--Privacy should be carefully protected and extended.
7. Democratic Policy Making--The public should be fully involved in
policy making for the information infrastructure.
-----
ABOUT THE CENTER FOR MEDIA EDUCATION
The Center for Media Education is dedicated to educating the public
about critical media policy issues. Established in 1991 as the debate
over the future of the media system began, CME has provided critical
information and analysis on telecommunications issues and developments
to the press, policy makers, nonprofit groups, and foundations.
A nonprofit organization, CME currently runs projects in three
principal areas:
* Nonprofits and the Information Superhighway: provides analysis
and support to the nonprofit community on information infrastructure
issues. As a principal co-founder of the Telecommunications Policy
Roundtable, CME has helped nonprofits become more actively involved in
communications policy making.
* The Future of Media: tracks and analyzes developments in
communications, conducts research, and provides assistance to consumers.
CME publishes Cablewatch to inform consumers of their rights under the
new cable television law. CME's work has motivated the Federal
Communications Commission to develop a more consumer-friendly complaint
procedure.
* The Campaign for Kids' TV: engages in research and public
education on behalf of children's needs in the electronic media. The
campaign's 1992 study on the failure of broadcasters to comply with the
Children's Television Act led to Congressional oversight hearings and an
inquiry at the FCC. The campaign is the successor to Action for
Children's Television.
A number of reports and publications are available from the
Center, including "The Information Superhighway and the Reinvention of
Television" (1993) ; "Cablewatch: It Pays to Complain" (1993); "When
Pulling the Plug Isn't Enough: A Parents' Guide to TV" (developed in
association with two other groups, Advocates for Children and Youth, and
Ready At Five, 1993); and "A Report on Station Compliance with the
Children's Television Act" (1992).
Major support for the Nonprofits and the Information Superhighway
project comes from the Pew Charitable Trusts. National Video Resources,
an initiative of the Rockefeller Foundation, has given CME a grant to
distribute Title X to the independent media community. CME also
receives support from the Angelina Fund, Mary Reynolds Babcock
Foundation, Bauman Foundation, Carnegie Corporation of New York, Nathan
Cummings Foundation, Phoebe Haas Fund, Hoffman Foundation, John D. and
Catherine T. MacArthur Foundation, J. Roderick MacArthur Foundation, and
the Rockefeller Family Fund.
------
Resources on Telecommunications Issues
"A Plain English Guide to Technology." Descriptions of a number of
trends in technology, the telecommunications industry, and public
television, with an emphasis on their impact on non-commercial
programming. Association of America's Public Television Stations, Suite
200, 1350 Connecticut Avenue, NW, Washington, D.C. 20036. (202) 887-
8406. $10 prepaid.
"Universal Service and the Information Superhighway." One in a series of
communications policy briefings, working papers, and bulletins. Benton
Foundation, Communications Policy Project, 1634 Eye Street, NW,
Washington, D.C. 20006. (202) 638-5770. Free.
"Serving the Community: A Public Interest Vision of the National
Information Infrastructure." A statement of principles that should guide
the information infrastructure, with detailed recommendations on both
the policy and design of the NII. Computer Professionals for Social
Responsibility, P.O. Box 717, Palo Alto, CA 94302-0717. (415) 322-3778.
Free.
"The National Information Infrastructure: The Federal Role." Background
and analysis on the federal communications policy issues. Congressional
Research Service Issue Brief. The Library of Congress Order Code
IB93101. Your Representative may be able to obtain a copy for you. Also
request "The Information Superhighway and the National Information
Infrastructure," A CRS Report for Congress. Order Code 94-112 SPR.
"Providing Universal Service And Protecting Consumer Rights In The
Information Age." The issues that consumers should be aware of when
dealing with telecommunications policy. Consumer Federation of America,
1424 16th Street, NW, Suite 604, Washington, D.C. 20036. (202) 387-
6121. $10 pre-paid.
"The National Information Infrastructure: Agenda for Action." A report
put out by the Clinton administration's Information Infrastructure Task
Force, describing its vision for the NII. NTIA NII Office, Department of
Commerce, 15th Street and Constitution Avenue, Washington, D.C. 20230.
(202) 482-1840. Free.
--------
"Key questions remain to be answered if citizens are to be assured that
we aren't being bamboozled: Who will have access, what will it cost, and
how will disputes over access, cost, or content be arbitrated? The key
questions of access, pricing, censorship, and redress of grievances will
be answered in practice, in law, in executive order or legislative
action, over the next five years, and thus determine the political and
economic structure of the Net for decades to come."
-- Howard Rheingold, 1993.
The Virtual Community
Reading, MA: Addison-Wesley
---------
InfoActive: The Telecommunications Monthly for Nonprofits
Publisher Kathryn C. Montgomery
Editor-in-Chief Jeffrey A. Chester
Associate Editor Anthony E. Wright
Senior Writer Jeffrey D Porro
Copy Editor Barbara Disckind
Design Magnet Design and Communications, Inc.
The views expressed in InfoActive are solely those of the Center for
Media Education. InfoActive is published ten times a year. Copyright 1994
Center for Media Education. This post may be reposted with attribution.
Center for Media Education
1511 K Street, NW
Suite 518
Washington, DC 20005
(202)628-2620
Fax: (202)628-2554
cme@access.digex.net
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Coordinator, Future of Media Project Center for Media Education